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How to Tap into the Power of Brand Advocates

By Barry Feldman Fellow content creators, let’s swallow a big honking reality pill together. The things customers say about our brand runs circles around the prose we produce. According to Nielson...

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Social Selling: Find A Way To Their Heart​

I was enjoying the warmer weather in Chicago this past weekend and was listening to “Find A To My Heart” by Phil Collins and these lyrics resonated in how I build trust and relationships with my...

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How to Turn Fans Into Powerful Brand Advocates

By Robert Caruso   In today’s digital world, both established and startup brands must have an active and effective content and social presence that connects with the audience they are trying to reach....

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With This Tweet, I Thee Wed

How To “Put a Ring On It” and Transform Your Followers Into Brand Advocates Ask any social media consultant the question that they hear most often, and they’ll undoubtedly respond with “How do I get...

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The Life Cycle of the Brand Advocate

young friends screaming with megaphone against a building Developing a dynamic action plan that optimizes marketplace opportunity is a top priority for any business owner. Implementing this plan most...

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What Is The Driving Force Behind Great Customer Experience?

What are the elements behind great customer experience? Daniel Newman spells them out for is in another article in our “Great Articles You may have missed” series….. The Driving Force Behind Great...

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